Palava City by Lodha

Creative Mandate Pitch

Right before my internship at BBH ended, I worked on another pitch for Palava city - a residential project by Lodha Builders.

Since the brand wanted to attract customers, we had to come up with a lot of fresh ways to promote the city.

I was paired with an art director and we brainstormed on a few ideas. I then wrote the copy for the pitch boards for all the digital ideas.